People say, “knowledge is profit.”

It isn’t, and I can prove it.

Everyone knows someone who has a PhD or a monster-sized IQ and can’t earn a dime, because it’s not what you know but what you do with it.

So why don’t most people do MORE with what they know?

Because it’s too hard…

Or it’s too complicated…

Or they don’t have the time to get it right.

Which brings us back to making small, easy changes.

Here are a few more case studies of companies that took some very simple ideas and turned them into giant-sized profits.

Watch and profit, and leave your comments and questions on the blog below.