Not sure why, but strategists and coaches in the business world don’t often talk about healers and spiritual guides.
I can’t say why not, except perhaps we just don’t come across these things that much. In any case it means these folks aren’t getting much advice about marketing and positioning and such.
So when I got this question in my inbox the other day, I decided to spend a few minutes and answer it.
I’m pretty sure you can use the answer in your business, even if you sell some other kind of service because this simple marketing approach will work for just about any service business.
Take a look… (listen?…)