Paul Lemberg

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Earn Twice as Much With Half the Work

What would you say if I told you—if you are like most business owners—that in the next few minutes… I could show you how you could put in far less time and get far more done, and make far more money.  Would you be interested?

If so, watch the video below, it’s a short 6-1/2 minutes.

And be sure to leave your comments when you’re done.

[flv:http://mm.paullemberg.com.s3.amazonaws.com/EarnMoreWorkLess_1.flv 400 300]

Comments

  1. Hi Paul,
    excellent, as usual! I really totolly agree with you, as I have been working with these kind of “goals” for quite some time now and really successfully! Before that (years ago) I’ve been really struggling to make my goals “stick” and usually failed to reach them, causing the tendency to set ever smaller goals … down until no goal at all. That really WAS frustrating, o boy! Then I figured – exaclty as you said – that I need to set “targets” toward my goals in terms of actions that I can control … and that was the breakthrough to success. 🙂
    Wishing you all the success!
    Helmut

    Reply

  2. Love the pearls of wisdom and the eat the frog approach. I too was a big Brian Tracy fan
    Paul, I’d like to watch your videos on my iPhone. Do you think it would be too much to ask your web tech to implement a non flash plugin for video on this wp powered site?

    Also, the user name ‘admin’ is the default wp user name and most probe to hacker attacks; why not use one of your names for your wp account? It’d be much more personal than posting in the name of ‘admin’.

    Reply

    • Ted,

      Is that better?

      BTW, It’s not a flash plugin — they are flash videos. So not sure they’ll play no matter what. Perhaps I’ll consider rendering as mp4s, but they take up quite a bit more bandwidth.

      pl

      Reply

  3. Excellent Paul!

    I especially found the distinction about listing a small number of goals, and prioritizing this small number of goals very helpful.

    Plus the “Go home early” point was a revelation too.

    Thank you!
    Joseph

    Reply

  5. Paul,

    Do you have any acconts of this concept working for those aspiring to be etreprenuers who have a 7 to 4 or 9 to 5 type of job? I think one could apply this to them working before their j.o.b. or sometime after however was curious to know if you had any case studies on this segment of the market.

    Enjoyed the video, keep them coming,

    Mark “The Marketing Professional” Brown

    Reply

    • Mark – the challenge of course, is when someone else sets the schedule and you have to adhere to it. Employers expect you to fill up the non-high-value tasks with the B and C work that keeps a business running. Personally, I feel the same way. Someone does have to do that work, and those people don’t get their “fair share” of the value created in the company – they draw what we call wages. You see the problem? Businesses still need that work, and it must get done. The difference for business owners and solopreneurs of all sorts is they do not have to be the ones to do it.

      As a business builder – by maintaining your focus on high-value, and using the rest of your time for re-creation, re-generation, developing fresh ideas, building relationships and such, your business grows faster.

      Aspiring entrepreneurs who still have a job? These folks need lots of energy to create value outside of the normal times.

      pl

      Reply

      • Hi Paul,

        That is terrific insight, I will send all my readers to this post both to view the video as well as read the post and the valuable content in your comments.

        Thanks again,

        Mark “The Marketing Professional” Brown

        Reply

  6. Eat the frog first, is like taking the Bull by the horns, then the calves and heifers become chicken feed. This is an eye opener that will help me make a difference in “my to do” list.

    Thanks for the insight.

    Reply

  7. Why Paul … really good advice, though somewhat “common sense” – but how is it that we tend to forget the “logical things” to do and get caught in all kind of adversities? So – it’s really good practice AND good advice to listen to guys like you … they are called mentors, right? Thanks a lot for this little piece of wisdom!
    Helmut

    Reply

  8. What value do you put into learning new things? I find that as a small business owner, I am forced now to learn many new things that I have never had to worry about before. For example, social media, video newsletters, on-line marketing, new Photoshop techniques, Mind mapping software etc. Learning this stuff takes time and presents itself with a learning curve that can take me away from my goals. Once I learn these things, then ultimately it will help me reach my goals faster. My question is how much time is a GOOD AMOUNT of time to invest in learning something new? I feel that if I am not learning then I am not growing -but if I spend too much time “learning” then I find that I get behind in the “doing” of things that ultimately lead to profits.

    Reply

  9. Great tips for increasing productivity. Get clear on what counts, take focused action on what counts. Give up wasting time on those things that do really contribute or move you toward your goal.

    We need to hear this often until we totally internalize the concepts. These tips really work.

    Reply

  10. Great video Paul, I agree with you… spending time on the high value aspect of your business is extremely important.

    The more you can increase that time spent on the high value thing the more money you will make… AND if you are active in increasing that value in the marketplace at the same time you will grow exponentially!

    Everyone is paid in direct proportion to the value they provide in the marketplace so it make’s sense to spend more time on that value and outsource the rest.

    Great stuff! Keep it up!

    David King

    Reply

    • E – just keep saying it to yourself, “Think Bigger. Think Bigger…” Now you might to add to that and make it, “Think bigger about…” or “Think bigger so that…” -pl

      Reply

  12. Excellent as usual Paul. I shared on facebook – can I suggest though your picture needs to come up before the link on FB page instead of tweet this sign.
    Thanks

    Reply

  13. Hi Paul,

    Tnxs for sharing. Do you have an example with regards to the second item;
    “what aspects of your business..” ….

    Reply

    • Jason,

      It could be anything really. But there is a cheat sheet: sales, product development, lead generation, availability of funds, staffing, training… Things like that. Depends very much on your circumstances.

      Paul

      Reply

  14. Excellent advice. I struggle with not letting the little things go, but I am getting better at it and find that I am becoming more productive (more done in less time). I’m going to take the advice, follow the steps, and keep record of improvements. Thanks Paul!

    Reply

  15. Great advice–interesting that the answers you’ve had on this question pretty much mirrors the 80/20 rule, with people spending only 20-30% of their time on the most important things.

    Reply

    • Jurgen — the 80/20 rule is a sad acknowledgement of circumstances. I’m trying to turn that on it’s head. The 100/100 rule! –pl

      Reply

  17. Paul,

    Clear, crisp, jewels of information delivered with laser precision. After watching this, I stopped what I was doing in stunned silence. What a paradigm shift! I have been spending countless hours and making very little progress in my business. (Yeah. Like one day off in the past 3 months.) This is a simple, step by step approach that makes all the difference. Busy doesn’t equal value. “Let somebody else handle the things that don’t make you money,” just makes sense. Thanks. Your help is beyond anything you’ve imagined.

    Reply

  19. Good common sense advice which is very often overlooked. Thanks for the kick in the butt as I sit here wasting most of my morning doing non-important ‘stuff’. I have put a post-it note on my monitor saying “Will this help me achieve my goals?” as a reminder to focus on what is the most valuable use of my time.

    Reply

  20. Amazing insights Paul!

    I have a very good habit of writing down the top few things I’m going to accomplish everyday, but, I never really put them in order.

    Time to start the “Eat The Frog” approach!

    Jeremy Reeves
    http://www.ReevesCopy.com

    Reply

      • Eat The Frog is something I heard from Brian Tracy years ago.

        Basically the premise is…work on the worst/hardest project you have (e.g. the “biggest frog” first. That way once you accomplish it…the rest of the day gets easier.

        The reason is because usually the hardest project is the most important – and most people put off the hardest project until last….but last usually never comes.

        Jeremy

        Reply

        • Maybe. No matter whether the frog, or whatever — make sure that whatever your ARE working on contributes to value and takes you where you want to go. So many things don’t.

          Reply

          • I 100% agree Paul – I should have explained it a little better 🙂

            If it’s not moving you FORWARD and making the best use of your time…YOU should not be working on it – someone else should be.

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