Archive for the ‘pricing’ Category

Tried and True Ways To Push Away Good Customers

Thursday, April 28th, 2011

Why would you do this to your business?

How many lifetime customers would you be willing to sacrifice so that you could trim your operations and maybe save a few bucks here and there?

If that question makes you sense to you, then you can safely skip the rest of this post…

But if it tickled a little thought in the back of your mind, read on.

Consider this: Since the start of the last worldwide recession many businesses have tightened their credit policies so that only the best-rated customers get payment terms. Everyone else has to pay cash.

Short Primer on Valuation

Tuesday, July 27th, 2010

(I just wrote this as a reply on one of our Blueprints to Profits forums, and realized it might be valuable for others.)

I think a lot depends on the point in time (is the “online” market fairly or over-valued) and the exact niche the site is in. There are basically three components to valuation of any asset.

Small Changes = Big Profits Part 2

Wednesday, May 26th, 2010

People say, “knowledge is profit.”

It isn’t, and I can prove it.

Everyone knows someone who has a PhD or a monster-sized IQ and can’t earn a dime, because it’s not what you know but what you do with it.

So why don’t most people do MORE with what they know?

Because it’s too hard…

Or it’s too complicated…

Or they don’t have the time to get it right.

Which brings us back to making small, easy changes.

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