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 Archive for the ‘marketing’ CategoryThe 7 Master Keys to Rapid Business ProfitsThursday, March 3rd, 2011Grow your business faster than it’s growing now… Would you like that? Stupid question, right? I hear it all the time… How do I grow my business? How do I get more customers? How do I increase sales? How do I add customers and increase revenue when I can’t pay my bills? How do I grow my business large enough to sell it? How do I keep my kids in school and pay my mortgage? How do I stay afloat and support my family? How do I survive — in this economy? Context is DecisiveThursday, January 6th, 2011In plain English, context means framework. When I say Context, I mean the mental framework in your head. It’s composed of things like beliefs, values, expectations, access to and variety of language, point of view, past experiences, and so on. Even your momentary blood sugar or hormone levels can shift your context. It colors how you interpret every event both internal or external. Whether you see something as good/bad, happy/sad, opportunity/threat, friend/foe, partner/competitor, worth it/not worth it, investment/expense, nourishing/poisonous, etc., is all given by that mental framework. Small Changes = Big Profits Part 2Wednesday, May 26th, 2010People say, “knowledge is profit.” It isn’t, and I can prove it. Everyone knows someone who has a PhD or a monster-sized IQ and can’t earn a dime, because it’s not what you know but what you do with it. So why don’t most people do MORE with what they know? Because it’s too hard… Or it’s too complicated… Or they don’t have the time to get it right. Which brings us back to making small, easy changes. |
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